Happy Wovember! It’s that time of year again when we fibre enthusiasts spend the month highlighting the importance of wool. There are lots of exciting things happening this year, the official Team Wovember are back on Instagram (and I think Facebook) with a daily word prompt challenge and a new LoveWovember website has been set up by Anne who hosted the Instagram challenge last year. As well as celebrating Wovember in my own way here on the blog, I am going to take part in the Love Wovember daily Instagram challenge too.
This year I have not had as much time to make and research my usual posts, but as Wovember draws attention to the importance of correctly describing articles made from wool (i.e. not labelling something made from acrylic fibre as ‘woollen’) I thought it would be a brilliant opportunity to share some sources of information on the labelling of wool products and the impact of fast fashion. I am in no way affiliated with any of the companies mentioned and have provided references to all sources used. Do go forth and explore.
Week 1 – Campaign for Wool’s ‘Why Wool Matters’
Earlier this year the Campaign for Wool produced a short film that was shared widely online and recently won Best Fashion Documentary at the London Film Festival. It explores various elements of wool production, from farming, carbon emissions, the impact of fast fashion and climate change. The campaign for wool website has lots of additional information on wool and often hosts events during British Wool Week in October.
If the embedded video does not work you can find it on the Campaign for Wool’s Youtube channel here.
Happy Wovember!
Loose Ends 